Online commerce is booming and has been growing consistently at double-digit rates for years. Under these circumstances, one might think that merchants can grow without worries. But in practice the challenges are great: business intelligence and conventional personalization solutions are increasingly reaching their limits due to the increased demands of the market. The path to an individual and relevant customer experience therefore usually ends in a dead end.
But don't worry! In our free whitepaper you will learn how to get your business out of the dilemma and into the fast lane with the secret weapon "situationalization", the next-level personalization.